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Meet Our Team

Sohail Tabar

Sohail Tabar

General Manager

Amber Deming

Amber Deming

Controller
amberdeming@luxurycarswc.com
925-444-2000

Nichole Messina

Nichole Messina

Accounts Payable/DMV
nicholemessina@luxurycarswc.com
(925) 444-2000

Henry Dong

Henry Dong

Finance Manager
henrydong@luxurycarswc.com
(925) 444-2000

Kelsey Leegwater

Kelsey Leegwater

Marketing Director kelseyleegwater@luxurycarswc.com (925) 444-2000

Lemar Arghandiwal

Lemar Arghandiwal

Brand Manager
lemararghandiwal@luxurycarswc.com
925.444.2000

Arian Khatibi

Arian Khatibi

Brand Manager
ariankhatibi@luxurycarswc.com
925-444-2000

Ameen Behzadnia

Ameen Behzadnia

Brand Manager
ameenbehzadnia@luxurycarswc.com
925-444-2000

Stephen Chaney

Stephen Chaney

Sales Assistant
stephenchaney@luxurycarswc.com
925.444.2000

Henry Escano

Henry Escano

Service Manager
henryescano@luxurycarswc.com
(925) 444-2000

Angela Morales

Angela Morales

Warranty Manager
angelamorales@luxurycarswc.com
(925) 444-2000

James Avila

James Avila

Parts Manager
jamesavila@luxurycarswc.com
(925) 444-2000

Travis Nixon

Travis Nixon

Parts Advisor
travisnixon@luxurycarswc.com
925.444.2000

Derek Sykes

Derek Sykes

Service Writer
dereksykes@luxurycarswc.com
925.444.2000

Lynette Wright

Lynette Wright

Service Writer
lynettewright@luxurycarswc.com
925-444-2000

Nick Kalustian

Nick Kalustian

Service Writer
nickkalustian@luxurycarswc.com
925.444.2000

Colin Wells

Colin Wells

Shop Foreman
colinwells@luxurycarswc.com
(925) 444-2000

Victor Calderon

Victor Calderon

Technician
victorcalderon@luxurycarswc.com
(925) 444-2000

Alan Santamaria

Alan Santamaria

Technician
alansantamaria@luxurycarswc.com
(925) 444-2000

Bryant Cruze

Bryant Cruze

Technician
bryantcruze@luxurycarswc.com
(925) 444-2000

Brian Pain

Brian Pain

Technician
brianpain@luxurycarswc.com
(925) 444-2000

Gary Lopez

Gary Lopez

Technician
garylopez@luxurycarswc.com
(925) 444-2000

Benjamin Tran

Benjamin Tran

Technician
benjamintran@luxurycarswc.com
925.444.2000

Roger McBride

Roger McBride

Transporter
rogermcbride@luxurycarswc.com
(925) 444-200

Nelson Chavez

Nelson Chavez

Detailer
nelsonchavez@luxurycarswc.com
(925) 444-2000

Emiliano Calderon

Emiliano Calderon

Porter
emilianocalderon@luxurycarswc.com
(925) 444-2000

Michael Gray

Michael Gray

Porter
michaelgray@luxurycarswc.com
(925) 444-2000

Jennifer Bardales

Jennifer Bardales

(925) 444-2000

Ramin Naimi

Ramin Naimi

Managing Partner
raminnaimi@pricesimmsinc.com
In the past 20 years, Ramin has been involved with sales and management of McLaren, Bentley, Rolls Royce, Lamborghini, Lotus, Jaguar, Land Rover, Mercedes Benz, BMW, Ferrari, Aston Martin, Volvo, Maserati, Alfa Romeo, and Fisker. His exemplary service and no-pressure attitude has gained him the trust and respect of many clients. You can expect unmatched service prior, during, and after sales. His in-depth knowledge of luxury product lines can give you the confidence you need to make the correct decision for your motoring needs. Above all, he understands the importance of honesty and integrity in this business, and you can expect the utmost transparency when dealing with him or any of the Walnut Creek Luxury Cars team.

Edison Tekmar

Edison Tekmar

Pre-Owned Sales Director
edisontekmar@pricesimmsinc.com
Edison will be managing the pre-owned vehicles for all 3 locations, pre-owned Sales Mangers in all 3 locations will report to Edison. Over the past 33 years Edison has been involved in Management and Sales (Retail and Wholesale) of Exotic and super sport European Automobiles such as: Ferrari, Lamborghini, Rolls Royce, Bentley, Porsche, Aston Martin, Maserati, Lotus, Land Rover, Jaguar, Mercedes Benz and BMW. He has been closely involved with day to day market evaluations of all vehicles based on local demand and supply. Most importantly Edison prides himself as transparent, professional and trustworthy in every transaction.

Adam Simms

Adam Simms

Dealer Principal

Adam Simms is a renowned groundbreaker in the automobile industry. For nearly 30 years, he has held management positions as General Manager of dealer groups, VP at Autonation, and CEO of an automobile e-commerce startup. He is a pioneer in leveraging technology to provide an enhanced and more efficient consumer experience. When he's not opening dealerships or creating companies, Adam loves sailing and collecting and restoring vintage cars and boats.

Tom Price

Tom Price

CEO

Our CEO, Tom Price, has a long history of success in the Northern California Automotive market. He always loved cars and started in the business working for Ford Motor Company for eight years. He then spent two years working for San Francisco Lincoln-Mercury, before buying an Oldsmobile dealership in 1976. From that dealership, Tom grew First America Automotive into a 30-dealership enterprise with revenue of $1.6 billion. Plans for an IPO changed when the public market cooled in mid 1999 and the company merged with Sonic Automotive, America's 3rd largest automotive retailer. After 3 years as Vice Chairman, Tom reestablished his entrepreneurial independence and formed the Price Family Dealership Group, a collection of dealerships operated with equity partners. In 2003 he partnered with Adam to buy Toyota Sunnyvale and form PriceSimms. Ten stores later, they haven't looked back. Tom is well-known as a classic and exotic car collector. "I began racing vintage cars 25 years ago," Tom says, "and since then I've competed in over 600 races and rallies and won 4 Ferrari-Maserati Historic Championships. The fact is, I just love driving special cars in the way they were designed." Tom is also very dedicated to the Community and is one of the Largest Supporters in Marin County of Special Olympics and Breast Cancer.