Meet Our Team
Sohail Tabar
General Manager
Amber Deming
Controller
amberdeming@luxurycarswc.com
925-444-2000
Nichole Messina
Accounts Payable/DMV
nicholemessina@luxurycarswc.com
(925) 444-2000
Henry Dong
Finance Manager
henrydong@luxurycarswc.com
(925) 444-2000
Kelsey Leegwater
Marketing Director kelseyleegwater@luxurycarswc.com (925) 444-2000
Lemar Arghandiwal
Brand Manager
lemararghandiwal@luxurycarswc.com
925.444.2000
Arian Khatibi
Brand Manager
ariankhatibi@luxurycarswc.com
925-444-2000
Ameen Behzadnia
Brand Manager
ameenbehzadnia@luxurycarswc.com
925-444-2000
Stephen Chaney
Sales Assistant
stephenchaney@luxurycarswc.com
925.444.2000
Henry Escano
Service Manager
henryescano@luxurycarswc.com
(925) 444-2000
Angela Morales
Warranty Manager
angelamorales@luxurycarswc.com
(925) 444-2000
James Avila
Parts Manager
jamesavila@luxurycarswc.com
(925) 444-2000
Travis Nixon
Parts Advisor
travisnixon@luxurycarswc.com
925.444.2000
Derek Sykes
Service Writer
dereksykes@luxurycarswc.com
925.444.2000
Lynette Wright
Service Writer
lynettewright@luxurycarswc.com
925-444-2000
Nick Kalustian
Service Writer
nickkalustian@luxurycarswc.com
925.444.2000
Colin Wells
Shop Foreman
colinwells@luxurycarswc.com
(925) 444-2000
Victor Calderon
Technician
victorcalderon@luxurycarswc.com
(925) 444-2000
Bryant Cruze
Technician
bryantcruze@luxurycarswc.com
(925) 444-2000
Brian Pain
Technician
brianpain@luxurycarswc.com
(925) 444-2000
Gary Lopez
Technician
garylopez@luxurycarswc.com
(925) 444-2000
Benjamin Tran
Technician
benjamintran@luxurycarswc.com
925.444.2000
Roger McBride
Transporter
rogermcbride@luxurycarswc.com
(925) 444-200
Nelson Chavez
Detailer
nelsonchavez@luxurycarswc.com
(925) 444-2000
Emiliano Calderon
Porter
emilianocalderon@luxurycarswc.com
(925) 444-2000
Michael Gray
Porter
michaelgray@luxurycarswc.com
(925) 444-2000
Jennifer Bardales
(925) 444-2000
Ramin Naimi
Managing Partner
raminnaimi@pricesimmsinc.com
In the past 20 years, Ramin has been involved with sales and management of McLaren, Bentley, Rolls Royce, Lamborghini, Lotus, Jaguar, Land Rover, Mercedes Benz, BMW, Ferrari, Aston Martin, Volvo, Maserati, Alfa Romeo, and Fisker. His exemplary service and no-pressure attitude has gained him the trust and respect of many clients. You can expect unmatched service prior, during, and after sales. His in-depth knowledge of luxury product lines can give you the confidence you need to make the correct decision for your motoring needs. Above all, he understands the importance of honesty and integrity in this business, and you can expect the utmost transparency when dealing with him or any of the Walnut Creek Luxury Cars team.
Edison Tekmar
Pre-Owned Sales Director
edisontekmar@pricesimmsinc.com
Edison will be managing the pre-owned vehicles for all 3 locations, pre-owned Sales Mangers in all 3 locations will report to Edison. Over the past 33 years Edison has been involved in Management and Sales (Retail and Wholesale) of Exotic and super sport European Automobiles such as: Ferrari, Lamborghini, Rolls Royce, Bentley, Porsche, Aston Martin, Maserati, Lotus, Land Rover, Jaguar, Mercedes Benz and BMW. He has been closely involved with day to day market evaluations of all vehicles based on local demand and supply. Most importantly Edison prides himself as transparent, professional and trustworthy in every transaction.
Adam Simms
Dealer Principal
Adam Simms is a renowned groundbreaker in the automobile industry. For nearly 30 years, he has held management positions as General Manager of dealer groups, VP at Autonation, and CEO of an automobile e-commerce startup. He is a pioneer in leveraging technology to provide an enhanced and more efficient consumer experience. When he's not opening dealerships or creating companies, Adam loves sailing and collecting and restoring vintage cars and boats.
Tom Price
CEO
Our CEO, Tom Price, has a long history of success in the Northern California Automotive market. He always loved cars and started in the business working for Ford Motor Company for eight years. He then spent two years working for San Francisco Lincoln-Mercury, before buying an Oldsmobile dealership in 1976. From that dealership, Tom grew First America Automotive into a 30-dealership enterprise with revenue of $1.6 billion. Plans for an IPO changed when the public market cooled in mid 1999 and the company merged with Sonic Automotive, America's 3rd largest automotive retailer. After 3 years as Vice Chairman, Tom reestablished his entrepreneurial independence and formed the Price Family Dealership Group, a collection of dealerships operated with equity partners. In 2003 he partnered with Adam to buy Toyota Sunnyvale and form PriceSimms. Ten stores later, they haven't looked back. Tom is well-known as a classic and exotic car collector. "I began racing vintage cars 25 years ago," Tom says, "and since then I've competed in over 600 races and rallies and won 4 Ferrari-Maserati Historic Championships. The fact is, I just love driving special cars in the way they were designed." Tom is also very dedicated to the Community and is one of the Largest Supporters in Marin County of Special Olympics and Breast Cancer.